Print in color or black and white? This is the opinion of the experts

A good printer is that multifunctional device that, in addition to allowing you to scan documents, photocopy and send files to the cloud, allows you to print your work in color as well as in black and white.

However, although technology has made great strides to make consumables and toner increasingly cheaper and more accessible to the consumer, it is always good to make the right decision when it comes to printing a document, because even if a sheet Printed in color it looks great, it is not always necessary to use these inks, sometimes it is worth considering printing in black and white.

The experts at Kyocera, a world leader in printing and document management, help us here to clarify whether color or black and white printing is more convenient for the company.

When your business or company has decided that the time has come to invest in printing equipment, before choosing which one to buy, it is important to think carefully about the use that we will give it and pay close attention to technical details. This is very important to do, since we almost always decide on the one that best suits our budget or the first brand that comes to mind, which is not always the most profitable in the long term.

When you go to buy a company, be very clear about these basic aspects: what kind of documents your company needs to print; how many people or work teams will use it; how often documents will be printed; what quality of printing the collaborators need to carry out their functions, and what maximum size of documents they need to print.

A monochrome printer may be the most appropriate option for companies or businesses that need to print a large number of documents and frequently; where, in addition, the work teams do not require high quality or to visualize the content in color.

Although this class of printers may seem like an old or obsolete option, they are currently the most common in large offices in various fields, as they turn out to be very profitable because they require less maintenance and supplies than color printers. This makes them even a very ecological option.

Of course, there are many advantages of printing in black and white, and these ultimately translate into efficiency and optimization of time and budgets. Therefore, these printers are ideal for companies such as law firms, accountants, government offices and any other line of business whose stationery usually contains text.

For its part, printing in color is today a key resource within the professional world, especially for businesses that totally depend on full-color documents for their operation, either internally, where there must be continuity in their work cycles, or, to manage to transmit to their clients the appropriate message in their projects and final results.

But why is it essential? Well, because color helps improve the quality, clarity, and impact of any project, since that's how we see the world, in color. Looking at color images transmits ideas and emotions in a unique way, helps us to express ourselves, to create more and better things, to evoke sensations and also makes it easier for us to assimilate key ideas. For example, when presenting a project we can use one color or another to link our idea to a certain concept or message based on color psychology.

That said, we now know that printing in black and white can be the best choice if the workflow is dynamic and if you only need internal documents (essentially texts) that do not have to leave the business cycle. But if it is a line of business where visual projects are made, printing in color will be essential.